When hiring a service, one of the points most considered by consumers is the time spent on service, the possibilities of contacting the company, and this is observed from the moment the service is contracted.
Currently, many call centers have optimized their operation through URA (audible response unit), which offers a variety of options to customers during the first call and forwards the call to an attendant specialized in that demand, or in simpler problems, resolves and ends the call.
This type of service allows for shorter waiting times, as there is no need for an attendant to receive calls just to forward them to the responsible department, and several calls enter the system at the same time, so from russian phone numbers the first contact the customer is attended to, and if it is necessary to wait, they will do so in the specialized department's service queue .
Assertiveness
Just as important as agility is the credibility of the information and service provided. Maintaining consistency and having a policy in which all employees offer standardized service is very important for the customer and is one of the most effective ways to establish a good image and relationship with the company.

Customer participation
Customer opinion is always very important, and they expect to be heard and taken into account. Today's telephony technologies have several features that automatically suggest opinion polls, direct customers to SAC (customer service), and seek to make customers feel comfortable expressing their opinions and feeling part of the system, as they are.