Of this person's salary,
Posted: Sun Dec 22, 2024 6:44 am
We think it will bring us about 450 clicks based on what we've observed so far. That translates to about 10 leads, because we get about 1 per 40 to 50 visits, and we close about half the leads that come to us through search." All right. That's a 200% ROI, assuming that the average customer is spending $500 with us on their first visit, whatever it is. There's your ROI number. Now, what would happen if we ran a 90-day SEO campaign? Well, it turns out that's going to cost us $6,000.
Maybe that's three months of half or it is three uk email leads months of using this particular consultant or that kind of thing. What do we expect? Well, we expect that search visits, versus the 90 days prior to the campaign, for the 90 days after the campaign, not during the campaign because you'll be slowly ramping up. So you've got sort of that before period where you're here, the during period where you're ramping up, and the after period where you're sort of at that higher new medium.
After that, we're going to expect that we're going to get 900 new visitors from search. We think we can get 25 leads from that. We think we can close 12, approximately half of those, and we think the ROI will be 250%. So now we can start to do those ROI comparisons, and you can see, aha, SEO is, it appears, a better investment, generally speaking. Plus you make this investment and then if you can explain to the folks, "Hey, guess what? After traffic goes up, it stays up.
Maybe that's three months of half or it is three uk email leads months of using this particular consultant or that kind of thing. What do we expect? Well, we expect that search visits, versus the 90 days prior to the campaign, for the 90 days after the campaign, not during the campaign because you'll be slowly ramping up. So you've got sort of that before period where you're here, the during period where you're ramping up, and the after period where you're sort of at that higher new medium.
After that, we're going to expect that we're going to get 900 new visitors from search. We think we can get 25 leads from that. We think we can close 12, approximately half of those, and we think the ROI will be 250%. So now we can start to do those ROI comparisons, and you can see, aha, SEO is, it appears, a better investment, generally speaking. Plus you make this investment and then if you can explain to the folks, "Hey, guess what? After traffic goes up, it stays up.