What's new Instagram hides likes
Posted: Sun Dec 22, 2024 6:00 am
In April, Instagram decided to hide its like count in Canada, and then in June it did so in six other countries: Australia, Brazil, Ireland, Italy, and New Zealand, and so on around the world. Initially, it seemed like it was just a permanent test, but after a while, it caused a drop in engagement for 41% of influencers in Canada.
stilverso- instagram
At this point, content that raises the levels of engagement is needed and a concrete example is the so-called UGC (User Generated Content). UGC means any type of public content such as an audio file, an image, russian call number for whatsapp a video or an advertising message, generated by users and uploaded to the Internet. The advantages of using this content generated directly by the consumer are many: they give authentic impressions of the products and services, since it is the consumers themselves who release their experiences generated by the purchase of the various products.
All this generates a sense of trust (or distrust otherwise) and determines the users' purchasing decision. This is the reason why many brands that rely on the UGC method have a higher engagement and success index than others that do not use it. Furthermore, the sum of Instagram likes and followers (the so-called "followers") has always influenced the credibility of the products and articles advertised on the social network. This, in fact, is one of the reasons to which the maneuver of obscuring likes responds. Standards have been discussed and changed, thus relying on shared content capable of generating a community with the aim of offering a guided choice of the product for the consumer.
The UGC Method: Greater Organic Engagement and Greater Trust
92% of people trust UGC ads more than traditional ads;
Brands that use UGC guidelines to post content are projected to see a 690% increase in engagement;
81% of the public says they were influenced by UGC guidelines when making purchases;
The effectiveness rate of an advertising campaign is 300% higher if you use shared content;
The conversion rate (those who took a specific action after viewing the ad with UGC content) is 4.5 times higher;
50% less customer acquisition costs;
50% less costs per click.
In conclusion, organizing your social profile, or any other website, using UGC guidelines means giving life to a community of users. In this way, the contents created by users give a clear image of brands and products, where consumers themselves recognize themselves, as well as recognizing two other qualities: honesty and traceability.
stilverso- instagram
At this point, content that raises the levels of engagement is needed and a concrete example is the so-called UGC (User Generated Content). UGC means any type of public content such as an audio file, an image, russian call number for whatsapp a video or an advertising message, generated by users and uploaded to the Internet. The advantages of using this content generated directly by the consumer are many: they give authentic impressions of the products and services, since it is the consumers themselves who release their experiences generated by the purchase of the various products.
All this generates a sense of trust (or distrust otherwise) and determines the users' purchasing decision. This is the reason why many brands that rely on the UGC method have a higher engagement and success index than others that do not use it. Furthermore, the sum of Instagram likes and followers (the so-called "followers") has always influenced the credibility of the products and articles advertised on the social network. This, in fact, is one of the reasons to which the maneuver of obscuring likes responds. Standards have been discussed and changed, thus relying on shared content capable of generating a community with the aim of offering a guided choice of the product for the consumer.
The UGC Method: Greater Organic Engagement and Greater Trust
92% of people trust UGC ads more than traditional ads;
Brands that use UGC guidelines to post content are projected to see a 690% increase in engagement;
81% of the public says they were influenced by UGC guidelines when making purchases;
The effectiveness rate of an advertising campaign is 300% higher if you use shared content;
The conversion rate (those who took a specific action after viewing the ad with UGC content) is 4.5 times higher;
50% less customer acquisition costs;
50% less costs per click.
In conclusion, organizing your social profile, or any other website, using UGC guidelines means giving life to a community of users. In this way, the contents created by users give a clear image of brands and products, where consumers themselves recognize themselves, as well as recognizing two other qualities: honesty and traceability.