Customer relations are now at the heart of all business phone number data and marketing strategies. New technologies such as IoT and chatbot are recognized as the drivers of tomorrow's customer relations. But can they be combined? Knowledge and improvement of the customer journey must go through all existing communication channels. Thanks to the data obtained, it is now possible to obtain valuable information to understand the customer journey. IoT and chatbot, through their technologies, allow this and therefore refine its strategies.
In addition, IoT and Chatbot are experiencing an explosion in their respective markets. The IoT market in France is worth nearly 230 million and is worth 3.782 billion euros worldwide. The chatbot market is worth nearly 30 billion worldwide. This technology is expected to reach $1,000 billion in 2024 and will save nearly $8 billion worldwide in 2022 for customer relations.
So let’s see how IoT and chatbot can strategically help improve customer relations.
IoT (Internet of Things) or IDO (Internet of objects) in French can be defined as a concept on the materialization of internet flows in the real world. That is to say that an object can connect and transcribe information to accompany you. This term therefore concerns all existing connected objects.
Through home automation, IoT allows objects to be controlled remotely. We can take as an example one of our customers who sells a photovoltaic panel system for heating. They use home automation in their systems so that their customers have total control over their installations. Another example is connected watches that allow you to know your state of health in real time.