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3 great examples of multilingual websites

Posted: Thu Dec 26, 2024 3:52 am
by nurnobi30
Website translation can help your business expand globally, reach new customers, build a strong brand, and increase engagement. By looking at examples of popular websites, it’s easy to see which translation features work well.

Do I need website translation?
Website translation translates your content into another language. Website localization services build on this by adapting your website’s content, user experience, and functionality to truly fit the new language and culture. You can learn more about how website localization services work here .

But why are translation and localization so important for website owners?

Engage visitors
Without website translation, you could be missing out on traffic and benin phone number data sales. Research shows that 65% of people prefer content in their own language. Imagine a customer coming to your website. If you don’t serve them, what’s stopping them from going to a competitor that does?

A good website translation makes your products or services look like they were created with your target audience in mind.

attract traffic
Search engine optimization (SEO) is an important part of website translation and localization. With the help of localization services, your pages can start appearing in search engine results in multiple languages, increasing traffic.

Create your brand
After you’ve put in the hard work of branding and marketing, you want that to be reflected throughout your business. That includes your online presence.

Visitors get an instant idea of ​​your brand identity and values ​​when they visit your website. A poor website translation doesn’t just look unprofessional, customers can easily misinterpret your message, creating a forgettable experience at best.

Examples of great website translation and localization
Airbnb Login Page
Airbnb’s homepage looks similar in many countries, but there’s a big difference when it comes to the Chinese domain. Let’s compare what happens when users click on the signup/login buttons on their UK and Chinese websites.