Walmart: LIVE at home for the holidays
Posted: Wed Feb 19, 2025 10:46 am
The play: The #FourTheSeason campaign is a masterclass in leveraging the holidays to shift consumer behavior around what constitutes gifting while simultaneously driving PR for their expansions. The brand taps into our seasonal emotions, including nostalgia, burnout and the need for escapism. Consider how your offerings intertwine with the festive season and the emotional relationship consumers have to it.
Walmart needs no introduction. The multinational retail corporation is famous for senegal mobile database its hypermarkets, discount department stores and grocery stores. It’s no surprise the brand is already leading the holiday marketing charge on social.
Walmart’s Facebook Live series recently got a Halloween twist. The content features celebrities, influencers and creators demonstrating how to use their favorite Walmart products. Recent episodes of the show feature Halloween-inspired items, like ghostly treats and witchy hair dye, all set in the host’s home (which has been decked out for Halloween). The live events remind us of our favorite daytime TV programs, and earn impressive real-time engagement.
Walmart needs no introduction. The multinational retail corporation is famous for senegal mobile database its hypermarkets, discount department stores and grocery stores. It’s no surprise the brand is already leading the holiday marketing charge on social.
Walmart’s Facebook Live series recently got a Halloween twist. The content features celebrities, influencers and creators demonstrating how to use their favorite Walmart products. Recent episodes of the show feature Halloween-inspired items, like ghostly treats and witchy hair dye, all set in the host’s home (which has been decked out for Halloween). The live events remind us of our favorite daytime TV programs, and earn impressive real-time engagement.