Social Selling: What it is, evolution and trends — Interview with Esmeralda Díaz-Aroca
Posted: Mon Dec 23, 2024 8:08 am
What do social selling and molecular biology have to do with each other?
I'm sure you weren't expecting this question to start this interview article.
What if I tell you that it is not a random question, but that it is totally premeditated?
I won't go on any longer, the answer to the relationship between social selling and molecular biology has a woman's name, Esmeralda Díaz-Aroca .
And she is precisely our interviewee today on the SEMrush blog, but let's find out a little more about her.
Who is Esmeralda Diaz-Aroca?
In addition to the aforementioned studies on Molecular Biology, Esmeralda is one of those professionals who has known how to reinvent herself with determination and courage when her career has required it.
Today, he helps other professionals and companies to take advantage of social selling, mainly on LinkedIn, where he feels at home.
And it does so by helping them design their digital strategies to position their brands on the Internet and help them achieve their corporate objectives.
But let's continue moving forward through the profile of this professional and we will see that in her reconversion and new journey in Marketing and sales environments, she has worked as Director of Marketing, Communication and Sales in several national and multinational companies.
Back in 2006, a bit of a fluke landed on the Internet while trying to promote his first books and there was no turning back.
As soon as he arrived, he realized all the potential that was available to him and unpacked his professional bags to stay in these digital lands.
To do this, of course, he specialized in Digital Marketing.
During this time he has founded Díaz-Aroca & Asociados , Social Selling Coach and the startup Blogsterapp, which is nothing more than a reflection of his frenetic activity in the media.
As if this were not enough, Esmeralda also writes books.
Among other titles, she is the author of "How to have a 10 profile on LinkedIn", co-author of "Social Selling. The new tool to sell more" and "Twitter for Lawyers".
On a personal level, I have the honour of knowing this restless and non-conformist woman very closely, who spreads her energy, her boundless camaraderie and her know-how as she walks.
Knowing all this, you surely want to start reading everything Esmeralda has to tell us about Social Selling, email germany right?
Well, here we go.
Social Media Tracker
Analyze your profiles and those of your competitors on social networks
Enter your domain
Try it now →
I'm sure you weren't expecting this question to start this interview article.
What if I tell you that it is not a random question, but that it is totally premeditated?
I won't go on any longer, the answer to the relationship between social selling and molecular biology has a woman's name, Esmeralda Díaz-Aroca .
And she is precisely our interviewee today on the SEMrush blog, but let's find out a little more about her.
Who is Esmeralda Diaz-Aroca?
In addition to the aforementioned studies on Molecular Biology, Esmeralda is one of those professionals who has known how to reinvent herself with determination and courage when her career has required it.
Today, he helps other professionals and companies to take advantage of social selling, mainly on LinkedIn, where he feels at home.
And it does so by helping them design their digital strategies to position their brands on the Internet and help them achieve their corporate objectives.
But let's continue moving forward through the profile of this professional and we will see that in her reconversion and new journey in Marketing and sales environments, she has worked as Director of Marketing, Communication and Sales in several national and multinational companies.
Back in 2006, a bit of a fluke landed on the Internet while trying to promote his first books and there was no turning back.
As soon as he arrived, he realized all the potential that was available to him and unpacked his professional bags to stay in these digital lands.
To do this, of course, he specialized in Digital Marketing.
During this time he has founded Díaz-Aroca & Asociados , Social Selling Coach and the startup Blogsterapp, which is nothing more than a reflection of his frenetic activity in the media.
As if this were not enough, Esmeralda also writes books.
Among other titles, she is the author of "How to have a 10 profile on LinkedIn", co-author of "Social Selling. The new tool to sell more" and "Twitter for Lawyers".
On a personal level, I have the honour of knowing this restless and non-conformist woman very closely, who spreads her energy, her boundless camaraderie and her know-how as she walks.
Knowing all this, you surely want to start reading everything Esmeralda has to tell us about Social Selling, email germany right?
Well, here we go.
Social Media Tracker
Analyze your profiles and those of your competitors on social networks
Enter your domain
Try it now →