1. Geo-personalization
This allows you to personalize your ad based on geographic location, so that uk business email list it is more attractive to your returning customer or to a potential interested person passing by. For example, a national brand can use this feature to speak to its audience with different offers depending on the neighborhood/city/region, without having to create thousands of micro-targeting campaigns.
2. Proximity Targeting
Proximity targeting lets you bid based on proximity to your location. In a city, the radius might be a few blocks. In a town, it might be a few miles. You can integrate Google AdWords with GoogleMyBusiness, so you can focus on customers searching in your exact area, who are most likely ready to make the fastest transactions.

Each content contains tags on some topics so that you can identify contacts who are really interested in Cicom (those who click on these contents).
Content analysis to understand which ones are most successful for readers.
Obtaining an accurate description of readers through progressive profiling.
Deepening the knowledge of contacts really interested in Cicom.