Subscriber engagement (how actively the audience responds to the content).

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Determining the format of cooperation. There are several types of cooperation with bloggers:
Advertising in posts or stories.
Creation of joint projects or challenges.
Selling through affiliate links (Affiliate marketing).
The choice of format depends on your goals and type of business.
Concluding a contract and monitoring the terms. To avoid misunderstandings, it is denmark phone number list important to spell out all the terms of cooperation in advance. Specify clear deadlines, content requirements, and the procedure for tracking results.
Monitoring and analytics. Once your campaign is launched, you should actively monitor the results. Use analytics tools to track important metrics: reach, engagement, CTR, and conversions.
Adjust your strategy. Based on the data you receive, adjust your strategy if necessary. For example, if one blogger is not producing results, you can try another.
Examples of successful campaigns
Nike and Cristiano Ronaldo. The case with Ronaldo is a vivid example of using a blogger with a huge audience to create not only advertising content, but also to increase brand loyalty. In this case, not only the number of subscribers is important, but also the image and personal influence of the blogger himself.