Analyze active advertising campaigns

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seoarafatexpate
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Joined: Sun Dec 22, 2024 4:27 am

Analyze active advertising campaigns

Post by seoarafatexpate »

So, in this alarm situation, we must enter into an extraordinary mode of communication through the media, reviewing our business plans and trying to understand what the priorities of the moment are. The tone of voice we use in the content we choose to publish is also very important. In this Coronavirus emergency, therefore, how should we behave on Social Media with our business?

Rework the editorial plan
The first element to evaluate is the editorial plan, that is, our program designed daily, weekly or monthly, regarding the publication of our content. Of course, we must continue to be present with our activity so as not to whatsapp number russia be forgotten, but it is necessary to review those posts or elements that could be out of place or useless given the moment we are living. Another useful thing is to inform users about changes in schedules, closures and precautions taken in this emergency phase. Safety first, people will appreciate it!

2. Avoid irony at all costs
We agree that irony is a way to exorcise and fight fear but, if exacerbated, it could become in bad taste and offend people's sensitivity. Therefore, let's avoid overly ironic content on the issue, favoring useful advice to defeat panic and manage the situation in the best way.

It is necessary to understand which programs and activities are more useful to continue and which to put on hold. Obviously, those activities that are less important and negligible at the moment can be put on the back burner, even more so if they could clash with the period and the rules to be followed in this time of restrictions.

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4. Helping our community
Let's think about what we could do, through Social, with our community! We can in fact raise awareness among people thanks to our skills and knowledge, using them to suggest and recommend the right behaviors to follow.

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We can use our services and products to do good for everyone.
It is therefore important to guarantee the continuity of our activities through Social Media, as long as the contents are respectful of the situation we are experiencing. Create a series of communication campaigns aimed at supporting your initiatives and the involvement of the entire company network (customers, collaborators and colleagues).

By using Social in this way, our business will be able to survive this crisis that affects all sectors and can also be of help and a showcase of good conduct, affirming its image and good reputation.
When everything is finally over, we will be able to start again with the activities that we have always conducted in normality, but with something more: in the face of the crisis and the changes in our society, those who equip themselves in time continue to win!
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