Google Ads

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Google Ads can be very useful in advertising audits, as it provides very detailed data on the performance of paid ads through metrics such as impressions, click-through rate (CTR) or conversions and allows you to analy philippines whatsapp number facebook ze the Cost per Click (CPC) and Return on Advertising Spend (ROAS), as well as other data and information of interest. All this helps to identify which campaigns and keywords give the best results, which translates into much more effective future campaigns.



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Meta Ads Manager
The Meta Ads Manager tool allows you to audit advertising on social networks, specifically Facebook and Instagram, and to know key metrics, such as impressions, conversions, click-through rate (CTR) or Cost per Action (CPA) , among others. In addition, it has advanced monitoring and analysis tools, such as Pixel, to track user actions; or Audience Insights, to know specific data about the target audience; which allows for much more exhaustive monitoring and analysis and thus improves the effectiveness of advertising on social networks.