Effectively combat SMS pumping fraud (AIT) with CM.com

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In the digital age, delivering an optimal customer experience requires strong presence and engagement from companies on their customers’ favorite channels and platforms. With online customer engagement and A2P messaging at unprecedented levels, fraud related to it is unfortunately reaching new heights. Artificially Inflated Traffic (AIT) fraud in particular has become an alarming problem in the telecommunications industry, but don’t worry! CM.com has developed the perfect protection solution to protect your business operations from AIT fraud.

Christel Brouwers
Christel Brouwers
SUMMARY
What is Artificially Inflated Traffic (AIT)?
Safeguard: Destination Management
Destination blocking
Authorization list
CM.com, your email provider
What is Artificially Inflated Traffic (AIT)?
Artificially inflated traffic (AIT), also known as SMS pumping or traffic pumping, is a type of fraud in which fraudsters attempt to exploit automated dial-up (SMS) systems to trigger traffic spikes to numbers they own or to a range of numbers controlled by a specific mobile network operator with which they collude. The fraudsters collect a portion of the revenue generated in this way, but it is the CM.com account holder who pays the bill.

fraud-monitoring-sms-pumpingSMS pumping (AIT) is often recognized by a spike in messages sent to a block of consecutive numbers (i.e. +1234567890, +1234567891, +1234567892, +1234567893 and so on). These numbers are most likely controlled by the same carrier. An incomplete verification cycle is a telltale sign of fraudulent use of a one-time SMS access code. Unfortunately, experienced fraudsters have the tools to spoof a complete verification cycle.

The rise of SMS pumping fraud is a concern for the telecommunications industry an founder email lists ur business. Recognizing the problem our customers are facing, CM.com has launched a new protection solution to help keep your business safe.

Read the press release: Safeguard Destination Management>

Safeguard: Destination Management
The new “Safeguard: Destination Management” solution of our communication platform will allow you to protect yourself against AIT fraud by allowing you to set up a blacklist/whitelist of specific destinations directly from your interface.

Destination blocking
You can now selectively block messaging traffic to specific destinations. For example destinations that you do no business with, or where you have no activities or interests.

Authorization list
You can also implement an "allow list" approach, where all destinations are blocked by default except for countries explicitly added to the allow list.